SEO case studies

Some examples of client successes! Note that the biggest challenge is often the need to add more copy! Going all in = better results!

Case study 1

Client: Shopify e-commerce store

Scope of work: Increase the number of clients that find the store online

Start of work: Fall of 2022

Result: Increased sales from customers that found the business through organic search by 375% and increased the number of clients finding the company on Google by 41%. The results in comparison are 2023 vs 2022.

Note: Due to limited resources the client didn’t implement all suggested changes and can still increase their growth further in the future by creating more content.

Case study 2

Client: Healthcare clinic

Scope of work: Attract website traffic (no organic traffic other than a few visitors via the business name)

Start of work: February 2024

Result: Increased number of website visitors finding the clinic via service related keywords. Updated Google Business Profile now also leads to visitors clicking on the website.

Note: Again more targeted content creation can further improve this client’s site.

Case study 3

Client: Local Service provider in a large city (+200K population).

Scope of work: Rank higher on Google for the main services offered

Start of work: June 2023

Result: Increased organic search traffic by 27.5% compared to the same 7 month period in the year before.

Note: These changes were accomplished with minor content updates and mostly technical improvements. The client’s website traffic will continue to improve exponentially when creating new content.

Case study 4

Client: Local Service provider in Vancouver BC in a highly competitive market

Scope of work: aim to achieve placement on page 1 of Google for a specific keyword.

Start of work: June 2023

Result: Client is on page 1, between position 1 and 2 on Google for the desired keyword. (last check Aug 2024)

Case study 5

Client: Local Service provider in Vancouver BC, also in a highly competitive market

Scope of work: Long term SEO strategy and (slow) implementation

Start of work: 2017 (end in 2021)

Result: Despite a lack of updates since 2021 (business is now closed), there are still several highly ranking competitive keywords.

Note: This case study shows that implementing long term strategies and consistently creating content pays off.